The Muro blog
Notes on websites that bring enquiries.
Practical guides on web design, SEO, AI search and automations for small and medium businesses. What we learn on client projects, written down.
Web designWhat makes a good website? 8 qualities customers notice
A good website is clear in five seconds, written for customers, fast and easy to act on. The 8 qualities that turn visitors into enquiries, with a checklist.
AICan ChatGPT build your website? What AI can and can't do
Yes, ChatGPT can write the code for a simple website. Here is what it does well, where it fails, and when an AI-built site is enough for a small business.
Web design agencyAgency vs freelancer vs DIY website builder: which is right for you?
Should you hire a web design agency, a freelancer or build the website yourself? Costs, timelines, risks and a simple decision matrix for small businesses.
PricingWhat affects the price of a website? 9 factors behind every quote
Why one agency quotes €1,500 and another €8,000 for the same website: the 9 factors that drive website prices, with real add-on prices from our quotes.
Web designBest websites for web design inspiration in 2026
The 12 websites we use for web design inspiration, what each is best for, and how small business owners can use them to brief a designer better.
AIIs AI replacing web designers? An honest answer from a designer
What AI can already do in web design, what still needs a person, and what it means for small businesses planning a website in 2026.
PricingWix vs Squarespace vs Shopify vs a custom website: real costs
What Wix, Squarespace, Shopify and a custom website really cost over 12 months, including plans, apps, fees and your own time, and when each one makes sense.
Small businessHow to create a website for a small business: step by step
How to create a small business website that brings enquiries: the pages you need, what to prepare, which platform to choose and the mistakes we see most.
Web design agencyHow to choose a web design agency in Austria: a checklist
A practical checklist for Austrian small businesses: what to look for in an agency's work, process and contract, and the questions most agencies hope you won't ask.
SEOLocal SEO for small businesses in Austria: a practical guide
How small businesses in Vienna and across Austria get found on Google Maps and local search: Google Business Profile, reviews, location pages and directories.
Web designHow much does a small business website cost in 2026?
Real prices for a small business website in 2026: what a landing page, a 5-page site and a full multi-page site cost, and what changes the price.
Website planningLanding page vs website: which one does your business need?
A landing page focuses on one offer and one action; a website covers your whole business. When each one makes sense, what they cost and how to combine them.
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